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What to do with target audiences?

Stefan Schindler avatar
Written by Stefan Schindler
Updated over a year ago

Target audiences can be used for various purposes:

Counting:

With a selection, you can quickly and easily determine how many contacts meet certain criteria. With just a few clicks, you can get an overview of how many contacts, for example, have performed a specific action or how many contacts have a known postal code.

Exporting:

The result of a selection can be exported, such as exporting it as a CSV file or directly into a connected database. In such cases, it is referred to as a manual export.

Organizing:

A selection can be saved as a group. It can be found under Database > Groups and can be used as a criterion for other selections, for monitoring the size of the group, or for automatic export to a connected system.

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